- Her daughter Swaha was obsessed with space and fascinated with Saturns rings.
- She had a spaced themed third birthday party but her mother couldn't find any clothes with space themed images on them in the girls section. They were only in the boys section.
- Jayer Iyah has a fashion doctorate and started her own business selling gender neutral clothes
- One Tshirt features a stegosaurus with its spines covered in pink polka dots
- She is not looking to replace current children fashion but just trying to make it okay if boys want to wear pink and purple or girls want to wear blue with dinosaurs or planets. In this way they will provide children with more options.
- She feels that as children grow up designating items as male and female may confuse and frustrate children.
- Since many female clothes are restricting they may also double as restraints pushing girls away from physical activities.
- Kids need to be able to play because their play habits effect their growth and development.
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